About This Course
This program covers product discovery techniques, user story mapping, and prioritization frameworks including RICE and value versus effort analysis. Students learn market research methods, competitive analysis, and product-market fit validation approaches that form the foundation of successful product management.
The curriculum includes roadmap development, stakeholder communication strategies, and go-to-market planning. Participants practice feature definition, success metrics design, and product launch planning through hands-on exercises that mirror real-world scenarios.
Suitable for aspiring product managers or professionals transitioning from engineering or design roles. Projects include creating product requirement documents, conducting user interviews, and developing product strategies that can be applied directly to your current or future role.
Core Focus Areas
- • Product discovery and validation methods
- • User story mapping and prioritization
- • Market research and competitive analysis
- • Roadmap development frameworks
Key Outcomes
- • Structured approach to product decisions
- • Confidence in stakeholder communication
- • Practical prioritization capabilities
- • Launch planning proficiency
Career Impact & Professional Growth
Graduates of this program report enhanced capabilities in strategic thinking and decision-making within their organizations. The structured frameworks and practical exercises prepare participants for increased responsibility in product roles.
Advanced to senior product roles within 18 months of completion
Applied learned frameworks directly to current projects
Average rating for practical applicability of course content
Recent Graduate Outcomes
"The prioritization frameworks completely changed how I approach feature planning. I now have structured conversations with stakeholders rather than just reacting to requests."
— Yuki Tanaka, Product Manager at Tokyo-based SaaS company (October 2025)
"The roadmap development module gave me tools I use weekly. My team now understands our strategic direction and how individual features connect to broader goals."
— Ravi Mehta, Senior Product Manager at fintech startup (November 2025)
Methods & Frameworks Covered
The course provides hands-on experience with industry-standard frameworks and methodologies used by product teams at leading technology companies.
Discovery Techniques
User interviews, problem validation, opportunity assessment, and Jobs-to-be-Done framework application
Prioritization Methods
RICE scoring, value versus effort matrices, Kano model, and weighted scoring approaches
Market Analysis
Competitive research, market sizing, segment identification, and positioning strategy development
Roadmap Planning
Timeline development, theme-based roadmaps, dependency mapping, and stakeholder alignment
Stakeholder Communication
Executive presentations, cross-functional alignment, requirement gathering, and decision documentation
Launch Planning
Go-to-market strategy, launch checklists, success criteria definition, and post-launch measurement
Learning Approach & Standards
Our curriculum aligns with industry standards and incorporates feedback from product leaders at technology companies across Tokyo and internationally.
Course Structure
Foundation Module
Product management fundamentals, role definition, and core responsibilities overview
Discovery & Research
User research techniques, problem validation, and opportunity assessment methods
Strategy & Planning
Roadmap development, prioritization frameworks, and strategic alignment approaches
Execution & Delivery
Feature definition, collaboration with engineering and design, metrics selection
Launch & Growth
Go-to-market planning, launch execution, post-launch analysis, and iteration
Quality Standards
- Instructors with 8+ years product leadership experience
- Content reviewed quarterly for industry relevance
- Practical exercises based on real product scenarios
- Individual feedback on project submissions
Support Resources
- Template library for common product documents
- Case study collection from various industries
- Reading list of recommended product resources
- Access to instructor for questions during program
Who Should Enroll
This course serves professionals at various career stages who want to build or strengthen their product management capabilities.
Career Transitioners
Engineers, designers, or analysts moving into product management roles who need structured frameworks and foundational knowledge
Early-Stage PMs
Junior product managers seeking systematic approaches to common challenges and professional development guidance
Startup Founders
Entrepreneurs who need product management skills to guide their company's product development and growth strategy
Prerequisites
While no formal product management experience is required, participants benefit from:
- • General understanding of software development processes
- • Interest in strategic thinking and problem-solving
- • Experience working in cross-functional teams
- • Willingness to engage with hands-on exercises and projects
Progress Tracking & Development
Throughout the program, we monitor your development through various checkpoints to ensure you're building the capabilities needed for product management roles.
Assessment Methods
Project Submissions
Complete practical exercises that demonstrate application of learned frameworks to product scenarios
Framework Application
Show proficiency in using prioritization methods, roadmap planning, and discovery techniques
Case Analysis
Evaluate real product situations and propose structured approaches to common challenges
Skill Development Areas
Sample progress visualization after module completion
Completion Indicators
Project Portfolio
Collection of completed exercises demonstrating framework application
Capability Assessment
Evaluation of proficiency across core product management skills
Resource Library
Access to templates and frameworks for continued professional use
Begin Your Product Management Journey
Connect with us to discuss how this program aligns with your professional goals and to learn about upcoming start dates.
Investment Details
Explore Other Courses
Expand your capabilities with our complementary programs
Agile Product Ownership
Excel as a product owner in agile environments driving value delivery and team performance through backlog management and stakeholder engagement.
Learn MoreCustomer Success Management
Build and scale customer success programs that drive retention and growth through onboarding design, health scoring, and expansion strategies.
Learn More